About Koko & Zeus

Close up of a black and white cat face with green eyes

OUR STORY

Koko & Zeus began with a simple frustration.

We couldn't find cat litter that consistently delivered on its promises. Most options claimed to be unscented and natural, but still included unnecessary fragrance or additives, or they didn't hold up when it came to clumping, odour control, and easy cleaning.

We wanted something better.

ZOOM Tofu Cat Litter is a plant based, unscented litter designed to solve the three biggest frustrations cat owners face every day, clumps that fall apart, lingering odours, and messy cleaning.

No fake scents. No nonsense. Just litter that actually works.

WHY KOKO & ZEUS EXISTS

Most cat litter is designed for people first.

It focuses on fragrance, marketing claims, and shelf appeal.

But litter is something cats use every day, so the starting point should be different.

At Koko & Zeus, we start with one question: Will cats actually want to use this?

If the answer isn't yes, it doesn't belong in the litter tray.

That philosophy shapes everything we do, from the ingredients we choose to the way our litter clumps, controls odour, feels under your cat's paws, and fits into your everyday life.

WHAT WE STAND FOR

Cats First: Designed for feline needs, not human trends.

Fussy by Design: We celebrate cats’ pickiness and owners’ high standards.

Premium Quality: Natural, plant-based ingredients with superior performance.

Peace of Mind: Safe, non-toxic, hygienic, and reliable every day.

What You See Is What You Get: Honest, simple and genuine quality you can trust.

Person cleaning a cat litter box with a metal scoop on a brown marble floor.

WHAT MAKES ZOOM TOFU CAT LITTER DIFFERENT

ZOOM Litter is designed to solve the frustrations cat owners talk about most often, clumps that crumble, odours that linger, and litter that ends up outside the tray.

ZOOM delivers reliable performance without relying on artificial fragrance.

Unscented on purpose, our enzyme activated formula neutralises odours at the source while forming fast, firm clumps that make cleaning quick and easy.

No synthetic fragrance.

No clay dust.

No unnecessary fillers.

Just litter that actually works.

MEET KOKO & ZEUS

Koko & Zeus is named in honour of two very loved cats.

A white cat with green eyes lying on a red throw on a white couch with a black and white striped cushion in the background.

Kokonut (aka koko)

The original muse behind Koko & Zeus.

Energetic, playful, and full of sass, Koko was pure white (like the flesh of a coconut) and had personality plus.

Though she is no longer here, she remains a constant inspiration and forever part of the heart of Koko & Zeus.

A dark grey cat lying on grass with green foliage in the background

zeus

The affectionate other half of the duo.

Playful, gentle, and endlessly curious, Zeus loves company, snuggling in warm laps, or galloping after toys.

He’s a daily reminder of why Koko & Zeus exists, for the love of cats and the joy they bring into every home.